News Summary
Rita’s Italian Ice & Frozen Custard is set to open its new shop in Grand Rapids on May 30, inviting residents to enjoy giveaways and special offers. The first 50 guests will receive ‘free Rita’s Italian Ice for a year’, while everyone can partake in delicious treats at affordable prices. The grand opening will feature entertainment, including face painting for children, and merchandise giveaways. With a commitment to community and quality service, the new location aims to become a sweet hub for gatherings.
Grand Rapids
Rita’s Italian Ice & Frozen Custard is officially opening its doors to the Grand Rapids community on Friday, May 30, from 4 p.m. to 6 p.m. The new shop, located at 2457 Burton Street SE, invites residents to partake in a grand opening celebration featuring giveaways and fun activities for all ages.
The first 50 guests in line will be rewarded with an exciting offer of “free Rita’s Italian Ice for a year,” though the specifics of this promotion have not been detailed. Additionally, attendees can enjoy $2 Small Italian Ice and $3 Small Gelati throughout the day, making it an affordable outing for families and friends.
Festivities and Entertainment
The grand opening event will not only center on delicious treats but also include entertainment. Guests will have the chance to meet Rita’s mascot, Ice Guy, while children can enjoy face painting. Various merchandise giveaways will further enhance the celebratory atmosphere, making it a lively event for attendees.
New Location Details
This new outlet in Grand Rapids is owned by Brian Holt and Gaby Gutierrez, entrepreneurs who are also operating a Rita’s location in Holland. The owners expressed enthusiasm about expanding Rita’s presence in Michigan, highlighting their commitment to family values and joy in serving the community.
Holt and Gutierrez shared their aim of providing a welcoming atmosphere where people can come together to enjoy sweet treats. The shop plans to employ around eight team members to ensure quality service for customers. The Grand Rapids Rita’s will operate daily from noon to 8 p.m.
Menu Offerings
Rita’s Italian Ice has a reputation for its trademark selection of frozen desserts, with more than 80 flavors of Italian Ice available, all made fresh daily on-site. In addition to Italian Ice, the menu features a variety of frozen treats including frozen custard, gelati, concretes, frozen coffee, Rita’s Blenders, and milkshakes, catering to a diverse range of taste preferences.
Community Connection
The opening of the Rita’s location in Grand Rapids not only brings a popular dessert option to the area but also fosters a sense of community involvement. The brand is known for creating joyful experiences for families, and the new store is set to be a hub for social gatherings and celebrations, whether it’s for a special occasion or just a treat after a long day.
For further details about their offerings or to stay updated on future promotions, customers are encouraged to download the Rita’s mobile app or visit their official website at ritasice.com. With its combination of exciting flavors and community-focused events, the Grand Rapids Rita’s Italian Ice & Frozen Custard is poised to become a popular destination for sweet indulgences.
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Rita’s Italian Ice & Frozen Custard Opens in Grand Rapids
Rita’s Italian Ice & Frozen Custard Opens in Grand Rapids
Additional Resources
- WZZM13: Rita’s Italian Ice Grand Opening
- WFMZ: Free Italian Ice for a Year
- Holland Sentinel: Ottawa Restaurant Inspections
- Wikipedia: Italian Ice
- Google Search: Rita’s Italian Ice
Author: STAFF HERE GRANDRAPIDS WRITER
GRAND RAPIDS STAFF WRITER The GRAND RAPIDS STAFF WRITER represents the experienced team at HEREGrandRapids.com, your go-to source for actionable local news and information in Grand Rapids, Kent County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as ArtPrize, Festival of the Arts, and World of Winter. Our coverage extends to key organizations like the Grand Rapids Chamber of Commerce and Grand Rapids Community Foundation, plus leading businesses in furniture, healthcare, and technology that power the local economy such as Steelcase, Spectrum Health, and Meijer. As part of the broader HERE network, including HEREDetroitMI.com, HERENorthville.com, HERENovi.com, and HEREPlymouth.com, we provide comprehensive, credible insights into Michigan's dynamic landscape.
